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    Every home-based entrepreneur is, above all else, a sales person. Improve in prospecting skills. Plan a sales campaign. Learn the tools and tactics to be better at negotiating and closing sales.

    Pricing Strategy Considerations for Products and Services in Your Start-Up Business
    By Barry Thomsen

    Setting prices for your products and services in a start-up business can be real challenges for any size business. They are so many variables that go into a pricing decision that it's difficult to use the same strategy for everything. And if you do use the same strategy for pricing repeatedly, your competition will figure it out and use it against you.
     

     

    Discover the Secret to Winning Over Your Wealthiest Prospects

    By Jim Taylor, Stephen Kraus, and Doug Harrison

    How can anyone who specializes in high-end sales continue to make a living? Authors Jim Taylor, Stephen Kraus, and Doug Harrison believe the answer lies in one quality: passion.

    Become A Priority!

    By Sales Coach Nathan Jamail

    Why is it that a sales professional’s number one priority is to close the sale and yet buying the product is the prospective customer’s last priority? Your product or service cannot become a customer’s number 1 priority until you understand the customer's priorities.

     

    Add Sales T.R.I.U.M.P.H.S Model to Your Selling Skills Repertoire
    By Jack Singer, Ph.D.

    Susan has been doing well in her sales career for many years. She
    understands how to make cold calls, how to follow up on leads and referrals,
    and how to offer excellent customer service. Yet, she's amazed at how much
    more successful her colleague, Michael, is, when she puts much more time and
    sweat into her work than Michael seems to do. She wonders what is missing
    in her approach. The key difference between Michael's and Susan's approaches is the fact that Michael has trained himself to be an "active listener." He uses the sales T.R.I.U.M.P.H.S. model!

     

    Avoid the Trap of Selling to the Budget
    By, Landy Chase, MBA, CSP

    It never ceases to amaze me how many business people assume that a budget dictates what the buyer can spend. In my experience, this is almost never the case. The truth is that in most cases, budgets are guidelines, and nothing more than that. Additionally, they are sometimes based on a flawed or limited understanding on the part of the buying party of what is actually required.

    How to Get Your Prospects to Return Your Call in a Home-Based Business!

    By Richard Weylman

    In most industries, it is important to know how to leave a voice mail or a live message for someone that will cause them to call you back.

    How to Effectively Market a Service-Based Business
    By Sheryl Batchelder

    In some respects, selling a product is easy. You have an item you can show and demonstrate to people when in person, and something you can take photos of for your marketing pieces. Even more important, your prospects can use multiple senses to make a buying decision. For example, they can hear the hum of the car’s engine…they can see the beautiful and vibrant color of the artwork…they can touch the clothing’s fabric…they can smell the designer perfume…they can taste the delicious baked goods. You have numerous ways to make the product “real” for your prospects.

    Why Social Media is So Important to Your Home Business

    By Deborah Jeanne Sergeant

    As one of the top-rated blog platforms, Blogger, owned by Google, represents an authoritative voice in social media. Anil Sabharwal helps shape the product direction for Blogger, which boasts hundreds of millions of active readers. He is a recognized serial entrepreneur with more than 10 years of senior leadership experience in the high-tech sector.
        Recently, Home Business Magazine® spoke with Anil Sabharwal, senior product manager for Google Apps about home businesses and social media.

    Interview with Jill Konrath, author of Selling to Big Companies and founder of SellingtoBigCompanies.com.

    People’s Reluctance to Engage in Negotiations Can be Overcome with The EASY Process
    By Don Hutson

    Does the prospect of negotiating make you tense? Do you find yourself avoiding negotiations whenever you can? You may have “negotiaphobia.” Research and experience combine to show there is a good chance the “negotiaphobes” in America have left enough money on the table to pay off our National Debt! Why is it that today so many people are reluctant to engage in negotiations?  

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