10 Tips for Finding the Right Price for Your Goods
By Chip Averwater
"Avoid costly mistakes with pricing and get ahead of the competition."
Any business’s survival depends on finding the ever-elusive right price — that magic number that will get people to buy from them in an online-discounts-dominated market while still allowing them to make a profit. No matter what you’re selling, the "right" price to ask for your goods is never clearly defined.