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Manage for Success PDF Print E-mail
Written by Alan Stewart   
business start-up
business start-up

Set Up Systems to Improve Your New Business's Operations

Setting up a new business can be one of the most rewarding and exciting things you’ll ever do. It can also be one of the most frustrating unless you plan ahead. As a new entrepreneur, you must manage your business from the start. 
 
You must have the resources — skill, time, people, and money; you must apply these to create a potentially profitable organization; you must be able to manage it and operate it effectively so that you just don’t drift from day to day responding to crisis; and you must have clearly defined expectations for it to stay in business and to evolve.
 
Managing a business starts with planning ahead. “Develop the ability to see the whole picture rather than just pieces of it,” urge Laura Cavanaugh and Judy Kaplan, Chicago area publishers. “We advise prospective business owners to ‘have a clue’ about what your venture will bring. Understand the importance of a business plan, have money in the bank to carry you through the early stages, and develop a plan B if things don’t work out the way you hoped.”

Study the management strategies discussed below. Analyze each in turn and see how they contribute to the overall picture of managing your business. Incorporate them in your new business, tailor them to suit your needs, and the odds for success will be in your favor. Their contribution to your future success is self-evident when you think about why you began your new venture.
           
Management by Objectives
The objectives that must be in place if a start-up is to be managed properly and have a chance for success are:

~ To have a practical idea for a product or service that customers need and will buy from you.
~ To obtain sufficient money, space, and facilities to build the product or provide the service.
~ To acquire the organizational skills, time, and effort needed to establish your operation.
~ To possess the ability to operate, manage, and grow the operation so it can make a profit.

A written business plan will help you define your objectives and apply them to your company.
 
Preparing Your Business Plan
A good business plan tells people about you and your proposed operation. It shows how you will implement your plans and ideas. It states your mission, which is to build a working company using your specific knowledge and resources. It demonstrates why it will be profitable. Done right, it will be an invaluable tool for you and those who work with you.

Small businesses often start without a written plan — not a good idea! You can use it to help you define strategies that will make money for you. As a home business owner you often work entirely on your own so learning how to control and manage your company is essential. Each activity you do should bring you closer to this goal.
 
Setting Goals
The goals you set for your business are both short and long term. Well thought out long term goals let you define the shape and direction of your business. From the outset you should:

~ Make sure what you sell fits your chosen marketplace.
~ Be able to put together the resources needed to serve this market.
~ Be able to manage your business once the resources are in place.
~ Understand what is involved in balancing your business and domestic life.
~ Know your business well enough to strengthen it and make it grow.
~ Focus on the profits you intend to achieve in your business. 
 
Short-term goals identify the things that must be done to get you up and running. They are expressed in specific and measurable terms. Putting them in place will help you:

~ Develop a step-by-step plan to organize all aspects of your home business.
~ Allocate the space, facilities, money, time, and help you’ll need to get started.
~ Understand and manage the resources that will flow in and out of your business.
~ Meet and work with your future customers, suppliers, professional advisors, etc.
~ Understand quality control and apply it to all phases of your business operations.
~ Evaluate your progress at regular intervals.



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