Looking to take your small business to the next level? Adding a blog to your company website can be an effective way to position your company as a thought leader and promote brand awareness within your audience. The challenge of maintaining a company blog for many small businesses, though, comes in the form of resource constraints. Successful blogging efforts rely on quality content — and frequency of posting1 — and it can be challenging to come up with new topics on a consistent basis. That's where a blog series can come into play.
@SteveLazuka, Founder of Interact Media, creator of the Zerys Content Marketplace and Zerys for Agencies content marketing platform, discusses strategies for creating a blog series for business sites, including potential topics and styles, in his latest article for PR Newswire's Small Business PR Toolkit. To learn more: http://bit.ly/GGyzpt
You can receive updates on PR Newswire’s new Small Business PR Toolkit content by following @prnsmallbiz on Twitter. HBM
Source: PR Newswire (www.prnewswire.com)