If You Want to Survive the Recovery, Avoid These Failed Strategies
By: Vivian Hairston Blade
At a recent stockholders meeting, the Vice President of Sales for a global manufacturer, reported: “The economy has been tough on our industry. Sales volumes significantly declined and have not nearly returned to pre-recession levels. The company has laid off employees, cut expenses, and, unfortunately, has had to cut price to remain competitive. Competitors have cut price as much as 40% on some products. We’re ‘under-water’ on critical components our customers need. But, we have no choice.”
Sound familiar? Could this be your company?