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Home Business Magazine Online arrow Businesses arrow Mail Order arrow Escape from “Cubicle Captivity” Leads to Home-Based Success
Escape from “Cubicle Captivity” Leads to Home-Based Success PDF Print E-mail
Written by HBM   

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eBay Entrepreneur Offers Innovative Line of Products

After the birth of his first child, Dave Novak was tired of rushing home to spend time with his daughter, and rushing back to his unfulfilling, unrewarding cubicle job as an art director. He was tired of the corporate structure that was eating him up and, for the third time, threatening to spit him out with another merger-driven layoff. So he made a vow to do something about it before his daughter was old enough to miss him.

            In his precious spare time, Dave had been dabbling in an online eBay business. By the time the layoff from his day job came, he had made $340,000 online and was ready to do it full time. The home-based business Dave had developed became Novak and Company, which today has generated over $3 million in online sales. Novak and Company specializes in luxury bath products,  sold through his web site www.steamshowers4less.com.

            The key to the company’s success lies in offering a complete line of products to suit the simplest to the most extravagant of tastes. Dave’s company strives to keep prices and overhead low so that the savings can be passed on to customers, who range from folks looking for ways to relax and ease aching joints, to those looking to make a real statement within their luxury bath.

            Dave proud of his achievements with Novak and Company, which have allowed him to live the life of his choosing: a job he loves; the flexibility to spend as much time with his family as he wants; and the means to give his family a lifestyle they love. Now, Dave wants to tell the whole world his story and share his secrets to success with others through his new online video series, “the eBay Millionaire Secret.”

            Dave feels the sky is the limit when it comes to his home-based business, and there is nothing holding him back from growing it and diversifying into other businesses, such as a video series, in the coming years. HBM

Previously published in the April 2008 issue of HOME BUSINESS® Magazine, an international publication for the growing and dynamic home-based market. Available on newsstands, in bookstores and chain stores, and via subscriptions ($15.00 for 1 year, six issues). Visit www.homebusinessmag.com

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