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Job 2.0 The Future of Work

    Submitted by Anonymous (not verified) on Mon, 07/05/2010 - 14:04

    By Home Business Magazine

    The recession is placing pressure on small businesses and corporations to do more with less. Many small business owners and entrepreneurs are even turning to technology to replace the most costly and inefficient piece of equipment: the brick-and-mortar office. With our lives seemingly more complex than ever, it’s surprising to find the tools that we employ during our workday are relatively simple and common: a computer, phone, and printer.

     

        Christopher Preis is currently employed at an all-virtual healthcare specific PR firm, Pascale Communications, with its start in early 2005. While his company’s goal is to always provide a tailored and warm experience for the clients, the virtual structure of the company underscores the virtue of efficiency in every project his company undertakes. Joining this team helped Christopher realize the parallel needs among small business and college students: ease, cost-effectiveness, dependability.

        Plenty of tips for work-at-home professionals stress the utility of smart-phones.  The familiarity with this tether allows the burgeoning group of tech-enthusiastic grads to practice productivity in the workplace a way that is far more natural to them. According to Christopher, the ability to integrate messaging, file management, and his company’s social media activity into applications parallel to personal content has made staying connected unobtrusive, regular, and immediate. Says Christopher, “Expanding your office to your phone also allows the elimination of wasted time — I regularly track the HARO (Help A Reporter Out) Newsletter while I ride the bus, using my iPhone to forward interesting hits to colleagues.”

        One of the toughest hurdles for some is the lack of built-in social environment that an office can provide; yet, Christopher often finds himself listing the many ways working from home enables his social life. He stays connected to his company through calls, “water-cooler” emails, and in-person meetings.

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        To many, the notion of a 23-year-old man working virtually could inspire a movie montage of sweatpants and snack foods; however, working from home is not laissez-faire. It requires dedication, heightened organization and focus in the absence of immediate supervision. For those self-disciplined individuals like Christopher who can stay organized and motivated, the virtual office will be increasingly attractive as it enables an equally rich career and home life. HBM

    Previously published in the June 2010 issue of HOME BUSINESS® Magazine, an international publication for the growing and dynamic home-based market. Available on newsstands, in bookstores and chain stores, and via subscriptions ($19.00 for 1 year, six issues). Visit http://www.homebusinessmag.com
     

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