Display Ad Material Specifications - Home Business Magazine (print version)
TO ORDER A DISPLAY AD ONLINE (Click Here) SAVE 25% off the Display Ad Rates by ordering your Display Ad through our secure online order form.
To Fax, Email, or Mail in Your DISPLAY AD (Click here) For a blank insertion order to fax, email, or mail in your display ad order, click the above link to open and download a PDF file. Fill out the information and return by fax (714-962-7722), email to , or mail to Home Business Magazine 20664 Jutland Place, Lakeville, MN 55044 by the space closing date.
For help ordering a display ad, contact Shannon Needham, Sales Manager (949)-218-8729
Popular Sizes
Width
Depth
Full Page
7"
10"
1/2 Page Vertical
4-5/8"
7-1/4"
1/2 Page Horizontal
7-1/8""
4-3/4"
1/3 Page Vertical
2-1/4"
10
1/3 Page Horizontal
4-5/8"
4-3/4"
1/4 Page Vertical
3-1/2"
4-3/4"
1/4 Page Horizontal
4-5/8"
3-1/2"
1/6 Page Vertical
2-1/4"
4-3/4"
1/6 Page Horizontal
4-5/8"
2-1/4"
1/12 Page
2-1/4"
2-1/4"
1 inch
2-1/4"
1"
Full Page Bleed
8-3/8"
11-1/8"
Full Page Trim
8-1/18"
10-7/8"
Keep live matter 3/8" from gutter and from trimmed sides.
Printing Specifications: Printing: Web offset Binding: Perfect Bound Screens: B&W or two-color: 100-133 line screen Four-color: 133 line screen 240 Total screen density on all flat tints and solids: % We encourage advertisers to submit their Advertising Materials as computer files. This will ensure the highest quality of production. Home Business Magazine provides state-of-the-art technology to process advertising materials. The following are specifications for display ad materials
Computer Files: PDF Files: Hi-Res print-ready PDF files. CMYK at highest resolution (300 dpi minimum). All fonts must be embedded. LW Res 2400 Additional Image files acceptable: TIFF, JPEG
QuarkXpress Software: Versions (4.0, 5.0, 6.0 ) You must collect for output, ensuring that all images and fonts are included with the document
Adobe Photoshop: Fonts or Type must be Rasterized. Do not accept layered files. All artwork must be flattened (no layers), CMYK, 300dpi
Illustrator Files: Save Illustrator Images/Documents as Illustrator EPS files Convert all fonts to outlines Embed all images Artwork must be CMYK
Additional Materials: Laser Prints or Laser-Separated Prints are acceptable for Ad Material but print quality will be limited. Camera-Ready Artwork for B/W or 2-Color Ads w/o Photos.
Materials Not Allowed: Files prepared with Microsoft Word or other word processing software programs. Microsoft Publisher files. Outdated graphics program files. For software programs not allowed, please generate a PDF file from the program and that file should be acceptable as ad material. FILM no longer accepted.
Proofs for Ads PLEASE READ! Matchprint/color Laser Proofs required to properly/accurately match supplied advertising material (low-res PDF File minimal acceptable as proof). If proofs are not supplied, quality of reproฌduction and registration is at the risk of the advertiser. For maximum effectiveness, proofs should be supplied according to SWOP (Standard Web Offset Printing) standards. HBM cannot be responsible for color or any other deviation from original files without a SWOP color proof (an inkjet, laser and/or photocopied printout will not guarantee accurate color replication). Refer to www.swop.org for information on SWOP proofing.
The publisher assumes no liability for any errors in supplied files. There may be additional charges to change or troubleshoot advertising materials that do not follow the above specifications.
Submitting Ad Material Files: Files less than 1 Megabyte in size can be emailed to HBM at Larger files can be uploaded online by clicking the link below and following the procedures.
Display Ad Graphic Design Services: HOME BUSINESSฎ Magazine maintains a full service graphic design department to help you layout and design your advertisement, from minor edits to an existing Ad all the way through advertising concept development and full-service graphic layout and design. Please call for details and pricing.
