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    Most home-based millionaires started out small — in spare bedrooms, kitchens, and garages — but continued to grow nationally (and in some cases, internationally) and achieved over seven figures in sales. Their business types fall under categories such as of Business Services, Mobile Businesess, Personal Services, Inventions, Franchises, Internet/E-Commerce, Mail Order, Direct Sales, Consultants, and Family Businesses. Do you have what it takes to also achieve seven-figure success?

     

    Los Angeles Haunted Hayride Is Perfect for Halloween Thrill-Seekers, Credit: Brad Heaton

    Eeeeeeek! Halloween is in the air, and Home Business Magazine recently had the ghostly grand opportunity to attend the Los Angeles Haunted Hayride Black Carpet Event. Held at Griffith Park (Old Zoo) in Los Angeles, Haunted Hayride frightened and spellbound all of the TV personalities and celebrities in attendance, including former Girls Next Door star Bridget Marquardt, Peyton List of Disney’s hit show, Jessie, and teen acting sensation Bella Thorne.

     

    The Perfect Space for SoCal Entrepreneurs To Scare Up Some Creativity

     

    Elvira Headlines Her All-New Show, Elvira’s Big Top.

    We know how it is...once the summer fun is over, the daily work grind sets in and it feels like your creative entrepreneurial spark slightly flickers. Halloween-time is the perfect chance to spook up some inspiration and ingenious ideas for your home-based business! For all of you West Coast business innovators, there’s no better place to do that than at Knott’s Scary Farm in Buena Park, CA.

     

    Entrepreneur Emphasizes the Art of Advertising

    By Patrick Walsh

    Today, innovation in guerilla techniques is essential. From flash mobs to viral marketing campaigns, successful advertising requires new twists and surprising uses of old tools and strategies.

    Advertising entrepreneur Patrick Walsh shares some of the latest cutting-edge ideas, which – just like the “Mad Men” campaigns of old – are as much art as advertising.

     

    Marketing

     

     

    Twilight star Jackson Rathbone and wife, Sheila, arrive at GBK Luxury Gift Lounge. Credit: Getty Images for GBK Productions.

    The 66th Annual Primetime Emmy Awards took place on Monday, and Home Business Magazine celebrated with TV’s finest at the GBK Luxury Gift lounge over the weekend. This glittery affair, held at L’Ermitage Hotel in Beverly Hills, gave celeb guests like Orange Is The New Black star Selenis Leyva and Twilight actor Jackson Rathbone the chance to peruse luxe gifts, sample indulgent foods, and learn about imperative charities.

     

    A little Stitch in Time Will Reap Better Responses in an Online World

    As I study the home business market — particularly in the areas of marketing and advertising — one point catches my attention. No matter what your industry or business type, the Internet has made promoting your business not an easier, but rather a more difficult challenge.

    Trying to plan a summer family vacation but not sure where to go? There’s no need to waste your hard-earned dollars on outrageously priced cruises and airfare! One of the top summer getaway spots for entrepreneurs to blow off steam is just a drive away in SoCal! Snow Summit, located in Big Bear Lake, will give you and your family a weekend of exciting summer memories you will never forget. Home Business Magazine attended Snow Summit Media Day on June 14th and one thing is certain: a summer trip to Snow Summit deserves a top spot on all West Coast business owners’ bucket lists!

    Along with personal computer use, the Internet is making the location of where work is done insignificant, and that location is more and more becoming the home. The Internet permits work to be done anytime, anywhere. Almost any job or business task in America's information-based economy can at least be partially done working from home. These competitive benefits of the personal computer and Internet are bringing about a new type of home-based entrepreneur — the “independent/free agent".

    The 5 C’s to Recruit, Engage and Retain Staff

    By Kim Seeling Smith

    Technology and globalization have dramatically changed the way we work over the last 20 - 30 years. However, very little has changed in how we hire and manage staff – which has led to low employee engagement and productivity and high employee turnover.  

    With any evolutionary process, a guide or roadmap proves invaluable. When your company decides to take the leap and join the Social Age, there are 5 C’s to adhere to so you can maximize employment efficiency and effectiveness, retain your staff and ensure that your employees are fully-engaged on a daily basis.

    Management

    By Robert Lee Hamady

    Right now, thousands of entrepreneurs are filling out online planning models to launch their startups. They will create impressive plans. They will then start up. And they will fail.

    Will you be one of them? Here are the most common planning mistakes that can lead you to the startup boneyard.

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