Are You Voting for Obama or Romney?


    Hey, Home-Based Entrepreneur! Yes, You. Please Weigh In With Your Facebook Comments.

    Richard Henderson, Publisher of Home Business Magazine.

    Don't be shy. Let us know what you think. Please go to the end of the article for either President Obama or Governor Romney, and leave your comment there. Or, you can post a comment at our Facebook page.

    I would like to thank the candidate organizations for their help in building a case for “Who’s Best for Home Business?” I handled preparation of this Obama-Romney face-off to ensure we presented the candidates as objectively as possible on home business issues. The votes of home-based entrepreneurs will be especially important this 2012 election. Back in our 2004 presidential candidates’ face-off, I noted that election as the most partisan I had ever seen. Well, the 2008 election proved even more polarizing, and this year’s partisanship will be even more extreme. Only 6–8 percent of voters are undecided, with the rest firmly locked into either Obama’s or Romney’s corner.

    Home-based entrepreneurs tend to be independents in greater proportion than the general voting population. So we will make up a larger portion of that small pool of undecided votes. I hope our presidential candidates’ article will help you to make a decision. There are a lot of issues that should be important for home-based business mentioned in the presidential candidates’ article, including overall home-based entrepreneurship, business climate, regulation, taxes, health care, and more.

    The biggest issue I see impacting home-based business, however, is aggravate consumer demand (or lack of demand!). Unless strong demand exists to purchase goods and services, all of the other business issues you grapple with do not matter. A major factor in demand is falling personal income levels. Over the last decade, average per-person income and wealth have declined significantly. These financial impacts on the middle class in turn hurt consumer confidence and the demand that serves start-ups.

    So weigh heavily how you think either candidate’s policies will grow the middle class and increase personal income and demand. This is a complex challenge, with no simple answer. Problems driving down incomes have been building-up for a long time, and will not be easily resolved. Please keep an open mind on the two candidates, too. Don’t be a single issue voter! Look at all of the issues that impact home business and other issues important to you. Single-issue voting is one of the major reasons why the United States is so polarized. These are important times, both for the future of the country and for the future of your home-based business in 2013.

    Richard Henderson, Publisher, Home Business Magazine


    Richard Henderson

    Publisher of Home Business Magazine.

    I will appreciate your feedback on our blog postings. I have been publishing Home Business Magazine sine 1995. Like most full time home-based entrepreneurs, I worked HBM part-time the first couple of years while I worked in a corporate cubicle. When it became profitable enought I transitioned to full-time.

    Richard Henderson, Publisher of Home Business Magazine.

    Like the home-based business sector that HBM covers, I come to the home-based world with a wide and varied background. I have a Bachelors Degree in Civil Engineering, a civil engineering license, and a Master's Degree in Business Administration. I am also a Captain in the U.S. Navy Reserves in the branch of Surface Warfare, and I previously also served in the Civil Engineers Corps.  My military service hasa taken me around most of the world, and I currently work in emergency preparedness for the State of Minnesota.

    One of the big advantages of being a home-based entrepreneur is improved quality of family. My wife, five children and I live in a town south of the Minneapolis/St. Paul metro area. Operating a home business allowed us to choose this place to live. It has also  allowed me to maximize the time I spend with my kids as they have grown up.  Even just seeing them off to school in the morning makes running a home business worthwhile.

    Richard Henderson serves part-time in the Navy Reserves, rank of Captain in Surface Warfare.

    My biggest area of interest in publishing is with digital media and internet media.  With knowlege learned the hard way by trial and error, I am probably one of the most knowledgeable persons in the industyr on such digital circulation areas as the iPad, iPhone, Nook Kindle, digital editions and in Internet marketing. It is where the publishing world is going, and I am trying to stay out ahead of it. Every business owner has their daily battle for survival, and this one is mine.

    If you have something you would like me to talk about, please email me at  [publisher] at [homebusinessmag] dot [com] or post a comment to my blog. Thank you for reading, Richard

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