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  • FIVE Steps Small Business Owners Should Take Right Now!
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FIVE Steps Small Business Owners Should Take Right Now

 

By Thor Harris

To grow your business in today’s economic climate, it is critical that you take the following five steps right now:
 

The Irony of Business Owners

 

They Can Be their Own Worst Enemies

By John Graham

Those who own businesses hold their peers in high regard. Some business owners may be disliked personally, but they get a thumbs-up when it comes to running companies. Those who survived the recession deserve special commendations...

10 Steps to Promoting with Facebook

Use the Social Networking Website to Connect with Current Customers and Attract New Ones
By  E. Andre Wijnveldt, MBA

Location. Location. Location. We’ve all heard that phrase when it comes to selecting real estate. It’s probably the reason you have the business location that you do. It also applies to advertising and marketing. If you are not promoting your business in the right location, you’re not likely to get the attention you’re looking for. With the popularity of Facebook and a user base of over 500 million, it’s easy to see why companies large and small are using the social networking website to stay in contact with their current customers, and to attract new ones.
 

 

What Price to Charge for a Home-Based Product or Service?

Pricing Strategy Considerations for Products and Services in Your Start-Up Business
By Barry Thomsen

Setting prices for your products and services in a start-up business can be real challenges for any size business. They are so many variables that go into a pricing decision that it's difficult to use the same strategy for everything. And if you do use the same strategy for pricing repeatedly, your competition will figure it out and use it against you.
 

 

Extension Cord Safety Tips in Your Home Office

 

Reduce the Risk of Extension Cord-Generated Fire, Electrical Shock and Property Damage

By CableOrganizer.com

When in need of an extension cord in the office or at home, it’s imperative to know that just because a particular cord is long enough, it’s not necessarily the right one for the job. This is according to CableOrganizer.com Product Specialist Christina Hansen, who notes, "Many erroneously believe length is the only characteristic that sets one extension cord apart from another, but there’s far more that should be considered."
 

Fear Means Failure to Tom Rieger

Interview With Tom Rieger on Not Letting Your Fear Keep You From Succeeding

By Deborah Jeanne Sergeant

After studying dozens of defunct companies, both large and small, Tom Rieger found that fear contributed significantly to each company’s demise. Now president and CEO of National Business Innovations in Orange County, California, he wrote Breaking the Fear Barrier: How Fear Destroys Companies From the Inside Out and What to Do About It (Gallup Press, 2010) to share his discoveries. Home Business Magazine recently spoke with Rieger about how fear impacts home businesses.
 

Six Tips for Businesses Waiting for Economic Recovery

Steer Home-Based Businesses Clear of the Pitfalls of Recession

As recovery creeps up on the U.S. economy like molasses going uphill in the winter time, small businesses are starting to feel the pressure ease, but that doesn’t mean it’s time to go back to “business as usual.” 

Two Methods to Maximize Search Engine Marketing

Use Search Engines to Help Build Your Home-Based Business

By Daniel Owen
    
    Consumers are going online more frequently to look for information about local businesses. To establish effective online presences, local businesses should take advantage of both local business listings (LBLs) and paid search.

Blogging Tips for Increasing Online Sales in a Home-Based Business

Grow Your Business Through Basic Social Media

By Eric Gruber

Follow these blogging tips, and you will increase website traffic and get more sa

Enhancing Customer Service

 

By Lior Arussy

    Any business owner can make simple, cost-effective moves to enhance their customer service and their bottom line — and it doesn’t include slashing prices.  

Pages

Management
Simple Numbers, Straight Talk, Big Profits!

 

By Greg Crabtree

From start-up to $1 million, business owners wear many hats. The biggest shift in a business after reaching the $1 million-in-revenue mark is defining the owner’s role and identifying and delegating the eight key functional areas to run the business — CEO, Sales, Marketing, Operations, IT, Finance, Customer Service, and HR.

read more | »
Business Start-Up
Alternative Way for College Students Sparks Business for Jonathan Simkin


Man's Business is Becoming The Catalyst That Sparks More Affordable Textbook Buying

Jonathan (Jonny) Simkin is founder and CEO of SwoopThat LLC, a San Diego-based technology company that offers parents with college-bound students a free service which can save them up to 75-percent on the cost of college textbooks. A recent college graduate himself, Simkin brings a unique perspective to this growing, and sometimes burdensome, college expense.

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Internet Technology
Tips to Protect Your Network from Social Network-Based Bugs

By Chip Reaves, global director of Computer Troubleshooters

Facebook isn’t just a place to hook up with ex-girlfriends from high school anymore. Companies large and small are now using it for networking and legitimate business tasks. Unfortunately, it can also be a place to hook your company’s network up with some nasty viruses that can riddle your network with malware and spyware and can steal sensitive data right from your workstations’ hard drives.

read more | »
Family Business
10 Family Business Lessons

Owners Need to Know When Operating Home-Based
By Tara Reynolds, Corporate Vice President, MassMutual

It’s old news that small businesses are facing plenty of challenges, but imagine owning a small business and you need to discuss a problem employee… and it’s your little brother. More than 70 percent of all U.S. businesses are family-owned, and their proprietors will often say that success means being one part entrepreneur and one part family psychologist.
 

read more | »
Marketing
More on Posting Facebook Ads

 

Your Facebook Ads allow you to target and advertise to people who are your ideal customers.
 

read more | »

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